Momomoon is here to reinvent the conversation around emotional wellbeing. We believe in the power of community, and that however you're feeling, you're always enough. We make value-driven products that can be used in your daily life.

25% off everything 🥳

Fall '21

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25% off everything now through Monday 🥳

Collection 01

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We want to check in.

We believe that the emotional needs of our community come first and that it starts by celebrating and understanding you, the individual. Momomoon is a platform that creates tools for and promotes conversation around: self discovery, personal expression, and connection.

Welcome 🤍




We are a human-centered brand that is here to cultivate community and have honest conversations around the range of feelings we all experience.

Community Stories

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  1. April's Story

    @heyprilll (she/her)digital content creator, florist, friend As I get older I become more aware of the different feelings and emotions I go throug...
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  2. Jaden's Story

    @bimboadv0cate (they/them)stylist, singer, writer Today I am feeling free. For so long I allowed my fear to be one of my greatest barriers. I am n...
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The emotions you feel, she feels too. 

Momomoon was created to remind us to check in with ourselves, and to honor how we’re feeling; however that may be. She exists as an avatar for us all to see ourselves in her. She visually mirrors the emotions we all experience and what we may be wanting more of.

Welcome to the world, Momomoon! Learn more about her story here.

We like to think of Momomoon as an avatar for how you're feeling. The character visually depicts the range of emotions we all experience, and serves as a reminder that you're always enough.

Shop list

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We exist to be your cheerleader and to support your unique journey. One thing we know to be true is that we’re all in this together, and that you’re never alone in how you might be feeling.

We are a brand with intention that creates tools for everyone's unique emotional journey — are you with us?